corporate social responsibility Tag

4 Ways to Build Your Community Relations Strategy

4 Ways to Build Your Community Relations Strategy

Community Relations has become a necessity in today’s values-based marketing culture. A company is no longer just a place of business; it has evolved into a member of a community ...

How Culture Shapes Advertising

How Culture Shapes Advertising

What comes first, the culture’s values or its advertising? One of the biggest hot button issues within human behavior is understanding the role of advertising in reference to cultural values. ...