consumer ladder Tag

Are There Differences in Service and Product Marketing

Are There Differences in Service and Product Marketing

Are There Differences in Service and Product Marketing Services vs Product Marketing There has been countless research done on marketing techniques and styles. Especially on service marketing and product marketing. ...

Marketing Funnel

Marketing Funnel

Marketing Funnel Building an Effective Process A marketing funnel is a model to visually organize moving consumers through various stages to complete a purchase. Much like the consumer ladder theory, ...

The Consumer Ladder- Working up to brand loyalty

The Consumer Ladder- Working up to brand loyalty

Time to Climb Let’s talk Brand Loyalty   Visualize a ladder when you think of the relationship between a company and consumers. It takes steps to create brand loyalty.  Through ...